Cloud-based business applications or AaaS (Anything as a Service) will be increasingly embraced by small and mid-size businesses to control costs, and return on investment (ROI) is a key factor in their decision-making, a survey has found.
Key findings:
-- ROI of increased productivity from office communications is the most compelling factor in technology adoption 88 percent cite "maximizing working capital and/or cash flow" as a major factor in SMB technology decisions
-- Minimizing total cost of ownership is the "ultimate goal" of adopting service-based offerings
-- Mobility and Unified Communications are recognized by a strong majority of those surveyed as key technologies to increase efficiency and profitability Most respondents see their current communications solutions as being "good," but 78 percent also seek to improve their capabilities
-- There is a very high amount of interest in cloud-based solutions and an excellent prognosis for cloud-based AaaS (Anything as a Service), with market opportunities still emerging
Comment from Fonality president and CEO, Dean Mansfield: Based on the results of this survey, it's clear that SMBs see the value of cloud-based solutions and are eager to benefit from a productivity and ROI perspective. Cloud-based communications tools in particular can be leveraged by companies to drive competitive differentiation while maximizing working capital.
Comment from Steve Taylor, editor-in-chief and publisher for Webtorials: The needs of small and mid-size businesses differ significantly from large enterprises. This study shows that SMBs have a notable disposition to leveraging cloud-based technology to enhance their operations and their communications capabilities in particular.
About the survey: Fonality's survey, conducted by Webtorials, polled highly skilled, technically proficient professionals considered to be on the "leading edge" of technology adoption.
Contact: The complete findings are here.
No comments:
Post a Comment